Transforming a lost mid-century landmark with a fresh brand identity and world class creative content.
Brand Strategy, Naming & Visual Identity
Signage & Wayfinding
Bespoke Manufacture & Product Procurement
Working with Doug John Miller we collaborated to create a new vision for Gunner House. This was used to great effect on social media to promote the venue and had a far and lasting reach to new audiences.
First impressions count, so we commissioned a bespoke pair of wooden door handles that were hand sculptured by Temper Studio, Warminster.
"We have worked together with 93 over various projects and their approach to problem-solving has been imperative to our success in these projects. 93 helped us discover the history of the building giving new meaning to the brand through solid research. Gunner Tavern as it is now known was a rather awkward building and 93 developed an extremely clever signage scheme that actually incorporated the shape of the building which has been a huge success and is often shared on social media. We look forward to developing several concepts with 93 in 2020."
Nathan Holloway, Brand Director of Crafted Projects
The brand pairs perfectly with the informal pub vibe, helping to foster a casual music scene with premium craft and spirit products.
"We wanted to create a brand that has a look of quality and a feeling of integrity. We wanted it to stand the test of time and work wherever and however we need it to."