Youth Hostel Association
Proudly helping this 90 year old charitable organisation to celebrate their variety of accommodation and help bring adventure for all.
Services
Branding
Art Direction
Illustration
Category
Charitable Organisation
Location
England & Wales
We worked closely with the YHA team to design a series of posters loosely based on real YHA locations to use in their hostels throughout England & Wales.
We took a visual cue from the old rail and transportation posters of the 1930's, a key time in the YHA's early development.
We worked with the illustrator Sam Chivers who has previously worked for GQ, The Guardian and Wired magazine. His colourful and often abstract works depict people and place and felt like the perfect fit.
The bright and colourful posters promote the outdoors, a clean lifestyle, varied types of accommodation on offer, sweeping landscapes, vista’s, mountains and even more urban cityscapes.
Our workshop has made various bespoke pieces of furniture for a number of the hostels and is set to do more over the coming months.
